Branded apparel brings people together - whether that means providing matching backpacks to all new employees, or getting event tees for your corporate retreat, matching custom apparel creates a sense of camaraderie.

Here are some of the perks of having aesthetically pleasing branded merchandise:

1. Decking your team out in coordinated custom shirts not only enhances the professionalism of the workplace atmosphere, but it also creates a sense of belonging. An embroidered company logo on a lightweight, yet sophisticated polo can take a sales team member’s meeting look from good to great.

2. It can also help with slightly more cultural arenas. Custom screen-printed t-shirts for employees at a local bar can show a sense of cultural awareness and can further the overall vibe you’re trying to create in your space, which is a major plus when trying to break through the clutter.

3. Matching custom apparel creates brand remembrance and awareness, getting the community engaging with your brand in an unexpected and affordable way. Your employees are an extension of your brand and when they’re out to meetings or just hanging out with their team after-hours at a local happy hour, they’re showcasing a beautiful piece with your logo. Engaging with your employees outside of work hours, when they might be wearing their staff polo or carrying the backpack they got at orientation can inspire community members to do business with your company as they’ll either remember the name or be prompted to ask about what you do.

Curious about custom? Peruse our business designs for inspiration.